Solution provider for the whole-industrial chain of comprehensive packaging
Jinjia is committed to serving the high-end customers and providing them with a full range of professional packaging and printing solutions. It has established a wide coverage of in-depth innovative business service modes and formed an industrial chain between the upstream and downstream, featuring the complementary advantages of products, resources and functions. Benefiting from the integrated links and efficient cooperative patterns, it has succeeded in cutting costs and enhancing yields, strengthening the ability of overall operation, as well as transforming the industry chain into a value chain.
Creative Design
For catering to the cultural needs of high-end customers, it has explored its brand values, and developed the two-pronged creative system integrating the concept planning and design innovation. It has provided more than 10,000 cigarette logos to over 100 tobacco brands nationwide, as well as many high-end packaging designs. It, benefiting from its innovation communities of vision and foresight, has provided personalized service and made much headway in the path towards transformation of design innovation.
New Material Development
The Group, thanks to its innovative design, has explored with a pioneering spirit in the new material development, and blazed a new path in R&D of such products as environment-friendly transfer gold-and-silver cardboards, positioning laser papers, transparent media pearls, transfer cardboard, as well as water-based ink, high-tech temperature/optical variable ink, flocking ink with special visual features and hand feeling, and series of printing ink with unique characteristics, which is green and environment-friendly. Applications such as laser anti-counterfeiting bronzing foil and cold transfer aluminum foil are top-class in the industry, thus to provide customers with both green and creative boutiques.
Process Technology
The large-scale technological R&D activities boost technological progress. The Group takes the lead to promote multiple new technologies in the industry and leads the development orientation of technologies. Internally, through constant R&D and applications of new techniques, new materials and new technologies, the added value of products is enhanced and its competitiveness is improved. Externally, through integrating resources by the industry chain, developing new-type equipment and new-type packaging structure, the Group saves cost for customers and creates effects for the society.
Top Equipment
By virtue of the technological R&D strength, the Group cooperates with multiple companies both at home and aboard, and has developed multiple packaging and printing devices as well as degraded green environment-friendly products with the proprietary intellectual property rights, which also recycles and utilizes raw materials and provides technical supports for its scaled production.
Lean Production
The Group actively establishes a highly automated and standardized production environment, and continues to promote the lean production management, which has laid a solid foundation for the product quality and provided sustainable source power for the control and management of costs through using the visualized scene, PDCA responsibility level conference, encouragement of innovative improvement proposal, standardized work procedures and standards, subject orientation of breakthroughs for focus issues, modes like TPM equipment management, etc.
Sales Service
The Group owns the nationwide service networks, perfect sales system, professionalized sales team and premium executive force, and conducts accurate sales, rapid response and intensive service, thus creating greater value and brand marketing management for customers.
IOT Packaging
In order to complete the presentation of product's internal life, by adopting microfluid electronic printing, RFID/AR/VR, GPS/GIS and other frontier technologies, through the cloud computing, IOT, big data, the Group constructs the core fundamental platform of "cloud+" IOT with the characteristics of "connection, recognition, individuality and openness", and "Cloud PLUS" packaging custom-made platform. In various links of the whole industry chain of the ecological circle of IOT, the Group provides products and services including e-commerce, media, traceability, precision marketing, finance, certification testing, data mining, and others.
Supply Chain Finance
Based on resource integration and thanks to the advantages such as service network, professional team, information system and capital support, it provides customers with all-round services in terms of four flows, namely the flow of goods, commerce, information and capitals, reduces inventory and operation cost and optimizes the procurement, logistics and supplier management.
Industrial Synergy
The Group conducts merger and expansion along the upstream and downstream of the industry chain, constructs the upstream and downstream reasonable labor division system of the industry cooperation alliance and the industry chain, exerts effects of industrial synergy to realize the resource sharing and advantage complementation of the industry chain and to promote deep integration of businesses, under which a good environment for industry development is created, with the core competitiveness enhanced and the maximum benefit achieved.
Technological R&D
Scientific and technological innovation and technological R&D act as the foundation of the Group
entrepreneurship and the core competitiveness for its development.
Scientific R&D Strength
Technology R&D Center The Group has established a number of specialized R&D institutions, including the Packaging Research Institute, the Optical Materials Research Institute, the Joint Research Center for Polymer Micro/Nano-Structured New Materials, and the Flexible Electronics Research Institute. The Group took the lead in establishing a municipal-level enterprise technology center. Its testing center has obtained CNAS laboratory accreditation from the China National Accreditation Service for Conformity Assessment, and its testing results are mutually recognized by the National Laboratory Accreditation Cooperation Organization as well as international organizations including ILAC, PAC, and EA. Its testing capabilities and standards have reached first-class domestic and internationally advanced levels.
R&D Team The Group has established a comprehensive R&D system, featuring a 3,600-square-meter R&D center and a 3,000-square-meter CNAS-accredited laboratory. R&D personnel account for 7.59% of the total workforce. The Group maintains industry-university-research collaborations with leading domestic universities and research institutions, and carries out key technological research projects with the support of academicians and expert teams. Over the past five years, the Group has cumulatively invested more than RMB 1.012 billion in research and development, continuously enhancing its technological innovation capabilities.
Scientific Research Institution
National-level High-tech Enterprise
National Standard Printing Research Base
High-end Printing Technology and Innovation
Material Engineering Laboratory
China Environment-friendly Pacaking Materials and
Application Technology R&D Center
Inspection center approved by China's National
Accreditation Service for Conformity Assessment
National Green Packaging and Printing Standardized
Technology R&D and Promotion Base
Pilot Enterprise for Industrial Eco (Green)Product
Design by the Ministry of Industry and Information
of China
Post-doctoral Scientific Research Work Station for
Wuhan University
Research Achievements
Participation in the Formulation of National and Industry StandardsThe Group has led or participated in the formulation of 81 standards of various types,
including 21 international standards and 25 industry standards.Patent PortfolioThe Group has obtained authorization for a cumulative total of 1,072 patents, including 193 invention patents and 53 design patents.(As of April 28, 2026)
Main products
Cigarette packaging products
The Group has designed more than ten thousands of tobacco symbols for over 100 cigarette brands and helps to improve sales volume of such brands. It has also won multiple honors in the industry, such as the original packaging design work of Jiaozi (thin branches of Kung Fu) winning the golden award of Pentawards in 2014.
Wine packaging products
The Group occupies certain market share in the famous high-end wine packaging field and provides a whole-process packaging service of high quality from design concept to specific paper application.
Smart intelligent products
The Group sets up the complete supply chain system including the procurement scale, material detection, RF monitoring and finished product detection in the intelligent electronics packaging field, thus guaranteeing the efficient and high-quality finished product quality and cost control. The one-stop packaging R&D services have won favors from multiple famous brands.
New Material Products
The Group’s new material products mainly include new packaging materials and electronic new materials. In recent years, the Group has continued to deepen its presence in the fields of packaging new materials and electronic materials, driving technological innovation, production capacity upgrades, and the expansion of application scenarios.
Other social products
The businesses of various branches subordinate to the Group are widespread, covering the packaging field of multiple social products such as wine, medicine, food and products of daily use. Through acute market perspectives and proper application of new materials, technologies and techniques, it provides high-quality products for customers.
